Circle Marketing Program  

The National Association of Home Based Businesses, (NAHBB) has established a Fast Track Business Development Program that will making the niche group more familiar with the products and services each member offers. A well-positioned company with a properly targeted niche group is capable of generating a new customer base that can be sheltered from their competitors. To stay profitable in the new millennium, a successful company must develop and maintain access to a large niche market. The diversity of the Business Marketing Circle lets members gain access to an unlimited source of leads and referrals. This permits the network to use market access leverage to attract large companies to the network.

In a fast pace global marketplace a company can’t afford to market to one customer at a time. Circle marketing gives you the opportunity to market to thousands rather than one customer at a time. Each business member who joins a business-marketing circle brings potential customers to the circle. In addition to decreasing the cost of advertising and promotions, circle marketing gives all members of a circle access to niche market groups that allow them to achieve maximum separation from their competition. The Circle Marketing Network use a “B2B” Infinity Marketing Strategy to reach niche markets that are hard to reach.

It also has a closed market access policy, which is used to leverage larger companies in special industries. This “B2B” marketing strategy gives the Network an unlimited supply of new clients as well as potential members with which to build new marketing circles.

In the 21st century a company without a niche is a company without a business. The world has two economies, one old, and the other new. Small business owners relate to them by the funding method a small business owner selects when starting and growing their business ventures. The old or traditional economy depends heavily on debt financing by banks and other lenders. Small business in the new economy depends on equity financing to start high-potential growth companies.

The National Association of Home Based Businesses has established an Intermediate Growth and Expansion Program, for small and home-based businesses. Fast Track Program is a middle step growth strategy for small business owners, who are starting new business ventures or moving a successful business from home and will need additional support or assistance while still at home. This strategy also provides short-term commitments for leasing office, retail, warehouse/storage, or industrial space. Shared office services are excellent for entrepreneurs who need support services such as telephone, mailing address services, meeting and/or conference services, while still at home.